Latest Arrivals

Savage Deviator Swim Lures, incredibly realistic, slow sinking and with an awesome side to side action on the retrieve. They feature a super strong...

This GUNKI spin tail bait is lead-free. The lure is made from an alloy that is very stable and displaces plenty of water giving the impression of a...

The Rapala CountDown Elite 35 4g harnesses over 80 years of expert lure-making craftsmanship into a premium balsa lure. It features the legendary c...

Westin Jerkbite SR Jerkbaits, designed to be fished as a jerkbait / twitchbait in any conditions with perfect balanced suspending action. Best retr...

Go far, little shad. Thanks to its aerodynamically bulky design, the X-Light Shad casts far and accurate. When in water, the finesse bait dives to...

The Swim Tail is a stunning new variant of the legendary Swim lure. Based upon the 12cm Original Swim, the clever screw attachment enables the tai...

Above all, a GUNKI casting jig that is very easy to use! Designed from a lead-free alloy, the SPACE JIG has a density that allows it to be easily a...

A plastic, jointed version of the legendary Shad Rap® that sends out a “distressed-minnow” signal loud and clear. Its jointed tail section creates...

The all-new Westin F360° SBass incorporates the proven design of the original, with a few subtle enhancements that will be appreciated by the serio...

he deadly BuzzBite Deep Runner is one of the hottest crankbaits to hit perch fishing in a long time. All the key features are here – a tight wobble...

The original Westin Swim Glidebait is a well established favorite amongst the pro guides, who are confident that all of their clients can easily ca...