Products

Sakura Tungsten Swim Jig is ideal for fishing in cluttered areas. It has a nylon anti-weed brush and ultra-sharp black nickel hook. The silicone sk...

  The Salmo PERCH crankbait boasts a powerful and forceful action, making it a popular choice for anglers. Its enduring success has even prompted c...

Poppers have long been a staple lure in the bass fishing world, but the new Salmo Rattlin' Pop combines old world craftsmanship and new technology ...

Salmo S series reels will help you get the very best out of your hard lure fishing with their quality and reliability. Available in three sizes, al...

These 10-inch or 30cm booms are for Sea angling in particular. These hollow, bent booms are suitable for wrecking, trolling and gilling and are arm...

The perfect crayfish kit for perch, with highly effective colours, jig heads and dropshot rigging components. 20x 3D Crayfish Rattling 6.7cm 5...

Savage Gear 3D Hard Eel Lure delivers lifelike eel and lamprey imitation with 3D-scanned detail. Multiple tail configurations—long, short, and down...

The Savage Gear 3D Suicide Duck, a realistic lure that perfectly imitates a fledgling duckling. Featuring a hard ABS ultra-tough form with semi-sof...

The iconic Real Eel lure, now in amazing 4D colors with Lamprey skin print and added strike triggering scent. The lure swims with a big lively curl...

A crazy creature baits that perfectly imitates a ragworm with very lively action, attention-grabbing vibration, and unique movement. A rattle slot ...

The perfect kit for perch fishing, with a mix of effective lures, colours and dropshot rig components. Dying minnow 6cm and 8cm, 8x each size 2...

Based on a common minnow, with perfect crafted details and incredible kicking and rolling action. This 9cm lure has a wide body, fits perfect fo...

The perfect mix of sizes and colours of the super-effective Fat Minnow T-Tail shad, as well as appropriate jig heads. 30x Fat T-tail shads, 10x of...

This super-strong and durable net is perfect for lure fishing thanks to its rubberised, 20mm mesh that makes it fish friendly and less likely to ge...

A slim-profile, long-casting range of soft lures with high specific gravity. All the lures have a rattle slot in the main body plus an insert weigh...

With a lively kicking action both on the drop and retrieve, baitfish imitations don’t get much more realistic than this. Utilising a unique rise an...

Ned Kit 7.5cm floating mixed colours 28-pack 24x Floating Duratex Ned lures: 7.5cm Salamander, 7cm Goby, 7.5cm Minnow, 7.5c...

Perfect shape and design for jerk baits, swimbaits, jigheads – strong stainless spring steel with incredible strength 50 pieces/pack

Practice the skills you’ve learnt from our Perch Academy YouTube videos with this awesome kit for perch fishing, featuring a mix of effective lures...

Optimize your predator lure set up with Savage Gear Punch Rig Heads. These Rig Heads are perfect for deep fishing and provide a unique vibrating ac...

Silk soft 49strand stainless steel wire, flexible easy to knot, crimpable. Perfect for making traces, rigs etc. Stainless High Carbon Steel Wire 7...

A complete set of realistic crayfish Reaction creature baits from Savage. With four different colour options, and five of each all supplied in a c...

The Sandeel Pencil is supplied with the perfect saltwater sea bass hooks and practical treble hook protector. 5 colours in the range designed for s...

With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool even the wariest of predator fish...